NYC Book Launch of Turn On The Lights 

     “It doesn’t matter what cards your dealt, the only thing that matters is how you play the hand”.  “Turn on the lights: So You Can See” is a self-help book written by Latisha Robb, . On Thursday April 24th, Robb celebrated her debut of her book with a private book release party at Toshi’s Living Room & Penthouse in New York City. Celebrity friend and Grammy-nominated R&B artist J. Holiday, who is an endorser for her book supported Robb by celebrating and performing from his new album "Guilty Conscience". Other celebrities who were in attendance and have endorsements come from award-winning artist “Gangsta Boo” aka Lola Mitchell of Three6 Mafia/Mafia6, and two-time Grammy-nominated Torica (R&B/Pop Artist).

“Being raised by a single mom, I had to read this book. And like

My mom’s story, this story is one of a survivor. One of a woman that 

Just wouldn’t take no for an answer and wanted the best for her and her children.

Turn on the lights! No one likes walking in the dark. Definitely a self-help handbook.

A must read.”

J Holiday performed his new single "Incredible" with a live band "Busy Signal"Onee Gil (Piano), Odane Wilby (Acoustic Guitar), Kyle Penceal (Bass) and J Griffin (Drums) 

     Latisha Robb, a US Navy Veteran, is a strong woman who faced adversity with family and overcame an abusive relationship filled with violence and drugs. In a room full of her friends and media personalities, Latisha shared that this book is supposed to turn on the lights in our minds, "The light switches in this book are my realizations...when a person is armed with knowledge, they have priceless power that can be harnessed and used for the best. "  This book is a self-help book to help show you how to be the light in dark times. Celebrities and media personalities enjoyed the night with drinks by Cayrum and SX Liquors and some good music.

Latisha Robb and I holding her book and a bottle of SX Liquors

     Aristotle’s gold mean focuses on the actor; every special media guest and friend that was in attendance came to support Latisha because this was her night and they wanted to get to know HER. She worked the room talking to everyone, taking pictures, dancing, and enjoying her day. It made me realize how her friends loved her and bloggers, PR professionals, marketers, etc support her. By her thank you speech, her energy, and that constant smile that never left her face, I was convinced that she had had a successful night and proud of what she had accomplished. Mills Utility Principle focuses on the outcome; Ms. Robb’s outcome for this night is the beginning of future success in her endeavors. I can’t wait to see what else she has in store!

“Turn on the Lights” book launch was sponsored in part by Cayrum, T.Morrison Agency, JSquared Magazine, Toshi's, and Egami Consulting Group.

PS: Thank you to my friend Jason at JSquared Magazine for the invite and my dear friend Abby for coming with me!

Xoxo,

Laini